You are a Stabilizing Loan Officer.

You're getting business when you prospect. The problem is you stop prospecting.

Monthly Volume

3 to 5 loans

Annual Volume

25 to 60/year

Industry Position

~30% of all LOs

Stabilizing is the most common permanent stagnation point in the mortgage industry. Most loan officers live here their entire career, not because they lack talent, but because they have activity without a process.

Where you are on the path

When you make the calls, you get business. The math works. But then a good month hits, prospecting slows, and two months later you are starting from zero again asking yourself why. It is not a motivation problem. It is a structure problem. You are running on a choice instead of a decision. When things get busy, the choice to prospect loses. Every time.

Most loan officers wake up Monday and by Friday they are reactive, behind, wondering where the week went. A producer builds the week before it starts and works the plan, the same way every time, whether business is up or slow. That is the only thing that gets you off the roller coaster. Not more motivation. A better structure.

" A number without a block of time to do the activity is really just hope. The producer builds the week before it starts and works the plan.

The Next Stage

Producing · 6 to 9 loans a month

Where the roller coaster stops and a real rhythm begins. Same market, but now you have a system that runs whether you are busy or slow.

Steve Kyles Predictable Producer

Your Path to Producing Stage 2 of 5 · Page 2 of 2

What the Challenge delivers

Your three biggest wins.

Day 1 · The Math

Connect your income goal to a daily call count.

By the end of Day 2 you will have your exact number written down. 25 outbound calls produces 10 conversations, which produces 2 relational referrals a day. The math is predictable. Most loan officers have never connected their income goal to a specific daily activity. You will today.

Day 2 · SWET

Build the week before it starts.

SWET: Same Way Every Time. Each day of the week has a prospecting theme. The structure runs whether you are busy or slow. The week does not get to decide when you prospect. You already decided. Day 4 installs that calendar before Monday arrives.

Day 3 · The Designed Conversation

Put the ask in every conversation, not most of them.

"Do you currently have any friends, family, or coworkers looking to buy, sell, or refinance?" The referral ask, the pre-approval ask, and the close-for-commitment ask, word for word, in every conversation. Day 5 gives you all three and you use one before the video ends.

About Predictable Producer

You are not stuck because you lack talent. You are stuck because you have activity without a system. The roller coaster only stops when you build a process that runs the same way every time, whether you feel like it or not.

The 5-Day Challenge installs the system: Identity. The Math. Database to Dollars. SWET. The Designed Conversation. Five days. One off switch for the roller coaster.

One additional closing covers this 18 times over.

On Demand · Instant Access · Start Today

Five days. Five quick wins. The fastest install of the Predictable Producer system.
Founder Pricing: $297 · First 50 seats, then $497.

Start the 5-Day Challenge →

challenge.predictableproducer.com

Questions? Email Steve at [email protected]